The majority of small business tap out once they have achieved aesthetic greatness, and are of the belief it will be enough to bring more customers through the door, or clicking the ‘Add to cart’ button.
In truth, you need to use your website as a tool to interact with potential clients and it’s not as hard as you might think.
The technology can be a learning curve for sure, but once a sustainable process is in place to make your website work as hard as possible, additional, more complex tools can be added to scale what is working.
The trick is to just get started. Download my free guide with the 5 things you can fix on your website this week to improve your business online.